New Product Submission

New Product Submission

Welcome,

Our New Product Submission Form is the gateway to showcase your product opportunities for our customers with our team.

Submit your product requests quickly and efficiently through this platform.

This form is for products intended to be retailed within our store network.

Let's collaborate and pave the way for shared success!

Do you have more than one product to submit? Try our mass submission form HERE

Supplier Submission Details

Please select the reason for your submission*

Next Available Range Review

Local Ranging Only

Seasonal/ Job Buy

Vendor Changeover

Are you a current supplier to Endeavour Group?*

If you have been onboarded and provided an Endeavour Supplier(Vendor) Number, you are considered a current supplier at the time of submission.

If you do not have a Supplier(Vendor) Number at the time of submission, please answer 'No'.

Yes

What is your Endeavour Supplier(Vendor) Number?*

Please type your Endeavour Supplier(Vendor) Number in the box below

This can be found in Partner Hub and is usually 6-10 digits long

This number can be category-specific: if you have products across multiple categories, please check before entering

e.g. 0010010010

If applicable, please input your Vendor Sub Range (VSR) number.

This field is optional and only applicable to suppliers with existing sub ranges. If you are unsure, please leave blank.

You only need to fill this field out if you wish to assign this submission to a specific sub range.

e.g. 0003

What is the name of your business?*

Please provide your email address*

e.g. Alex.sample@samplebrands.com.au

Please provide your name*

e.g. Alex Sample

Please provide your phone number*

Do you already supply this product to Endeavour Group?*

If you are requesting upranging (increased distribution) in Endeavour, meaning that your product is already distributed in either BWS or Dans and you would like to request additional distribution across the brands, then the response would be 'Yes', otherwise enter 'No'.

NB: Excluding Marketplace ranging

Yes

Which Brands are you submitting for?*

Please only select the Endeavour brands where you would be requesting increasing distribution with this submission

E.g. if you are already ranged nationally in Dan Murphy's, select BWS only

BWS

Dans

Which Brands are you submitting for?*

Please only select the Endeavour brands where you would be requesting increasing distribution with this submission

E.g. if you are already ranged nationally in Dan Murphy's, select BWS only

BWS

Dans

Category Submission Details

Category*

Select

Category*

Select

Sub Category (Beer)*

Select

Sub Category (Cider)*

Select

Sub Category (Glass Spirits)*

Select

Sub Category (Premix Drinks)*

Select

Sub Category (Complementary)*

Select

Sub Category (Wine)*

Select

Category Segment (Whisky)*

Select

Category Segment (Brandy)*

Select

Category Segment (Rum)*

Select

Category Segment (Gin)*

Select

Category Segment (Vodka)*

Select

Category Segment (Agave)*

Select

Category Segment (Liqueurs)*

Select

Category Segment (Aperitifs & Digestifs)*

Select

Category Segment (World Spirits)*

Select

Category Segment (North American Whisky)*

Select

Category Segment (Drinks)*

Select

Category Segment (Merchandise)*

Select

Category Segment (Non Liquor - Groceries)*

Select

Category Segment (Snacks)*

Select

Category Segment (Misc)*

Select

Category Segment (Champagne)*

Select

Category Segment (Rose)*

Select

Category Segment (Sparkling Wine)*

Select

Category Segment (Fortified Wines)*

Select

Category Segment (White Wine)*

Select

Category Segment (Red Wine)*

Select

Category Segment (Cask Wine)*

Select

Category Segment (Low Alcohol Wine)*

Select

Category Segment (No Alcohol Wine)*

Select

Product Submission Details

What is your Endeavour Product Number?*

Please only provide the Endeavour product/article number if this is an existing product/article ranged in Endeavour

What is the Brand of your product?*

e.g. 'Cat Amongst The Pigeons'

What is your Product Name?*

Please provide the name of the product you are submitting.

This should be unique for each submission, and should include brand, style and volume, for example:

'Cat Amongst The Pigeons Shiraz 750ml'

'Steersman Blonde Low Carb Lager 330ml'

What is the Volume of your Product for the lowest purchasable unit?*

Please provide only the numerical value of the volume of your lowest orderable unit

e.g. if your wine is 750ml then enter 750, if your beer is 330ml then enter 330

What Unit is your product's volume measured in?*

Please use ML if your product is measured in millilitres. Only use EA if your product is not measured in millilitres or grams.

e.g. If your product is a wine with a volume of 750ML then select ML, if your product is a bag of chips with a volume of 500G then select G. Otherwise select EA

Select

What type of container does your product come in?*

Please select the container type of the lowest purchasable unit

Select

If applicable, please indicate the provisional multipack (inner pack) size of your product.*

If your product is sold as a multi or inner pack, please indicate the amount of lowest purchasable units that make up the inner pack.

If your product does not contain any inner packs, please select Not Applicable.

e.g. a 375ml bottle of beer may be sold as a 4-pack or 6-pack.

Otherwise, select Not Applicable

Select or enter value

How many of the lowest purchasable unit is contained in the pack size we order from you?*

Please type the number below, for example

If there are a total of 24 bottles in the Beer case we order from you, please enter 24

If there are a total of 6 bottles in the Wine case we order from you, please enter 6

Do you have a GTIN (Barcode)?*

Select

Is the GTIN present on the lowest purchasable unit?*

If you do not have GTIN (Barcode) on the Lowest Purchaseable Unit then please select 'No'

Select or enter value

Please provide the GTIN (Barcode) of the lowest purchasable unit*

If you do not have GTIN (Barcode) allocated yet, please select No to the previous question

In which Country is your product produced?*

Select

In which State is your product produced?*

Please select multiple states for blends

Select

If this product is new to the market, would you consider Endeavour Group Exclusivity?*

Yes

What are your requirements for your product to be Endeavour Group Exclusive?*

e.g. How many stores would need to be ranged? How much stock would need to be ordered each week?

Locally Relevant Product*

Do you consider your products locally relevant for your customer?

Yes

Please tell us why you consider your product to be locally relevant.*

Please include the location of your Home Base / Tap Room / Cellar Door etc

Does your product have any awards you wish to share with us?*

Related to the current liquid/Vintage only.

Yes

Please tell us about the awards or trophies that your product has won.*

Is your Product Brewed Under License?*

e.g. Heineken is a Global brand, brewed under license in Australia

Yes

What is your product's Alcohol by Volume (ABV) Percentage?*

Please type the ABV value below (excluding the percentage symbol)

e.g. if it is 4.2%, enter 4.2

How many standard drinks does your product contain?*

Please type the number of standard drinks of the Lowest Purchasable Unit. Enter the number only

e.g. for a bottle of wine with 8 standard drinks per bottle, enter 8.0, for a bottle of beer with 1.2 standard drinks per bottle, enter 1.2

What is your product's wine varietal classification?*

Please select multiple if your product is a blend

Select or enter value

What is your product's wine region classification?*

Select or enter value

What is your product's sub-region classification?

Please type your sub-region if not available in the list

Select or enter value

Does your product have a vintage?*

If so, type a year ('YYYY') into the field below and press ENTER. Otherwise, choose Non-Vintage or Multiple Bundles (multiple vintages in vendor pack).

Select or enter value

What is your product's age statement?

e.g. If your product is a 12-year-old Whisky then you would enter 12

What Beer Style Category does the product fit in?*

Select or enter value

What Sparkling Style Category does the product fit in?*

Select or enter value

What Cider Style Category does the product fit in?*

Select

Is your Cider product WET applicable?

Yes

What Spirit Style Category does the product fit in?*

Select or enter value

What is the IBU (International Bitterness Units) of the product?*

Please type the IBU of your product below

Ranging Specific Details

What is your rationale for ranging?*

Include information such as the proposed number of stores, and cluster/customer type specifics.

e.g. 300 stores, across NSW, VIC+QLD

Are there geographical restrictions to ranging?

e.g. Do you have freight or distribution restrictions?

Are there volume restrictions to ranging?

e.g. Do you have a limited quantity of liquid available?

Please tell us what you believe makes your product unique.

Please keep your response to 50 words or less, for example

Beer: This product is a clean and crisp zero carb lager. Low in bitterness, and only 90 calories per bottle

Wine: Handcrafted and estate grown, each bottle embodies elegance, fun, and unparalleled quality. Perfect for any occasion featuring branding targeting a younger audience backed by strong social media presence.

Spirits: Meticulously distilled with a blend of 15 premium botanicals. Perfect for classic cocktails or enjoyed neat, our gin transforms every sip into a sophisticated journey of taste. Discover the art of fine gin.

When will this product be available for stock delivery with Endeavour?*

Input the earliest date this product is available to be delivered to our stores / Distribution Centres

Do you have capability to provide Direct to Store Delivery (DSD) for this product?*

If yes, please specify the geographical location where you can deliver Direct to Store Delivery. E.g. "within 50km of Brewery location, or Metro, or East Coast states only"

Are you set up for Fulfilled By Endeavour (FBE)?*

Yes

Initial Costing Details

What is the Net Landed Unit Cost (LUC) of your product?*

NET LUC is calculated by deducting your Trading Terms from First Cost. NET LUC is the amount you expect to be paid as per the below summary.

Please type the NET LUC value corresponding to your category below:

BEER & CIDER & PREMIX = Value of the Orderable Unit (e.g Carton)

WINE & GLASS SPIRITS = Value of the Lowest Purchasable Unit (e.g 750mL bottle)

What is the currency used for Net Landed Unit Cost (LUC)?*

Select or enter value

What is your BWS Proposed Retail Price for your Lowest Purchasable Unit?*

Please note that BWS Eaches have 0.50 or 0.00 rounded price points

e.g. if your price is $6.99 then enter 7 or $5.45 then enter 5.50

What is your BWS Proposed Retail Price for your MULTIPACK?

Please note that BWS Multipacks have 0.50 or 0.00 rounded price points

e.g. if your price is $17.99 then enter 18 or $15.45 then enter 15.50

What is your BWS Proposed Retail Price for your CARTON?

Please note that BWS Carton/Case (CAR) has rounded price points

e.g. if your price is $54.99 then enter 55

What is your BWS Proposed Margin at Average Shelf Price (ASP)

Please type the value

What is your Dan Murphy Proposed Retail Price for your Lowest Purchasable Unit?*

Please note Dans Eaches has 0.'x'9 price points

e.g. if your price is $6.55 or $6.95 then enter 6.59 or 6.99

What is your Dan Murphy Proposed Retail Price for your MULTIPACK?

Please note Dans Multipacks have 0.49 or 0.99 price points

e.g. if your price is $6.55 or $6.95 then enter either 6.49 or 6.99

What is your Dan Murphy Proposed Retail Price for your CARTON?

Please note Dans Multipacks have 0.49 or 0.99 price points

e.g. if your price is $6.55 or $6.95 then enter either 6.49 or 6.99

What is your Dan Murphy's Proposed Margin at Average Shelf Price (ASP)

Please type the value

Would you be willing to provide promotional funding support?*

Please select the banners you wish to support with your product

BWS

Dans

No promotional funding support

Please provide details to the type of promotional funding support.*

Please provide details of the type of funding, amount, and how it is to be used. For example, a lump sum for launch funds, or a $1.60 Scan deal for an agreed-upon promotional price

What is your proposed promotional frequency?*

This is the period your proposed promotional pricing will be active,

e.g. 12 weeks in a year

What is your BWS Proposed Promotional Price for your Lowest Purchasable Unit?*

Please note that BWS Eaches have 0.50 or 0.00 rounded price points

e.g. if your price is $6.99 then enter 7 or $5.45 then enter 5.50

What is your BWS Proposed Promotional Price for your MULTIPACK?

Please note that BWS Multipacks have 0.50 or 0.00 rounded price points

e.g. if your price is $17.99 then enter 18 or $15.45 then enter 15.50

What is your BWS Proposed Promotional Price for your CARTON?

Please note that BWS Carton/Case (CAR) has rounded price points

e.g. if your price is $54.99 then enter 55

What is your Dan Murphy's Proposed Promotional Price for your Lowest Purchasable Unit?*

Please note Dans Eaches has 0.'x'9 price points

e.g. if your price is $6.55 or $6.95 then enter either

6.59 or 6.99

What is your Dan Murphy's Proposed Promotional Price for your MULTIPACK?

Please note Dans Multipacks have 0.49 or 0.99 price points

e.g. if your price is $16.55 or $16.95 then enter either 16.49 or 16.99

What is your Dan Murphy's Proposed Promotional Price for your CARTON?

Please note Dans Cartons/Cases have 0.49 or 0.99 price points

e.g. if your price is $65.55 or $56.95 then enter either 56.49 or 56.99

What is your proposed Units Per Store Per Week?

How many lowest purchasable units (e.g. bottles/cans) do you believe your product will sell per week, per store?

For example, if your product is a Beer and you are proposing to sell 2 x 6pks per store, enter 12

If you wish to distinguish a difference between brands, please display as follows:

BWS - 12, Dans - 18

If you need more clarification, please have a conversation with your Category Manager and enter this value when asked to provide additional product creation information.

Speed to Market Assistance

Do you have a potential deletion in your current portfolio of products ranged to Endeavour Group to facilitate speed to market launch of your new product?

Yes

What is the suggested product?*

Please provide as indicated:

Endeavour Product Number - Endeavour Product Description

e.g. 322002 - Cat Amongst The Pigeons Shiraz 750ml

Do you wish to share a submission deck/image for your product?*

Yes

Submission deck/image file upload*

Drag and drop files here or

Would you be interested in exploring Marketplace (drop ship) ranging via the Dan Murphy's website?*

Yes

I acknowledge Dan Murphy's promise to our customer to deliver lowest liquor price guarantee*

Would you like to provide all information needed for Endeavour product ranging for your submission?*

The additional product creation details are only required after a Category Manager has agreed to range your product but can be completed before this to speed up the ranging process should your product be successful.

Yes

We are collecting your personal information which you have provided in this form so that we can consider and contact you about your New Product Submission.

If we don’t collect this information, we won’t be able to process your New Product Submission.

In our Privacy Policy you can learn more about how we handle your personal information, including how to access or correct personal information, and how to make a complaint.

Additional Product Creation Details

What is your reference code for your product within your business?

Packaging Details

What material does your product come in?*

Please select the material type of the lowest purchasable unit

Select

Product Attribute Details

Please select all relevant components for your product.*

What components does your product have?

Lowest Purchasable Unit (Each)

Multipack

Carton/Case

What is the Height (in millimetres) of your product's lowest purchasable unit?*

Please provide only the numerical value of the Height, e.g. for 100mm enter as:

100

What is the Length (in millimetres) of your product's lowest purchasable unit?*

Please provide only the numerical value of the Length, e.g. for 50mm enter as:

What is the Width (in millimetres) of your product's lowest purchasable unit?*

Please provide only the numerical value of the Width, e.g. for 50mm enter as:

What is the Weight (in kilograms) of your product's lowest purchasable unit?*

Please provide only the numerical value of the Weight, e.g for 0.50 kg enter as:

0.50

NB: Weights of 16 kg or higher will be flagged as overweight and will need to be reviewed.

How many of the lowest purchasable units fit in a multipack?*

e.g. one 375ml bottle of beer could have 4 or 6 in a multipack

Please type the numerical value of the quantity within the multipack

Please provide the GTIN of the Multipack

Please type the GTIN (Barcode) of the Multipack below. Please note this needs to be different from the EA GTIN entered above.

If you do not have GTIN allocated yet, please select 'No GTIN available' and contact your Category Manager about it.

Select or enter value

What is the Height (in millimetres) of your product's Multipack?*

Please provide only the numerical value of the Height, e.g. for 130mm enter as:

130

What is the Width (in millimetres) of your product's Multipack?*

Please provide only the numerical value of the Width, e.g. for 130mm enter as:

130

What is the Length (in millimetres) of your product's Multipack?*

Please provide only the numerical value of the Length, e.g. for 200mm enter as:

200

What is the Weight (in kilograms) of your product's Multipack?*

Please provide only the numerical value of the Weight, e.g. for 2.5 kg enter as:

2.50

N.B. weights of 16 kg or higher will be flagged as overweight and will need to be reviewed.

How many lowest purchasable units fit in a carton/case?*

e.g. one 375ml bottle of beer could have 16 or 24 in a case

Please type the numerical value of the quantity within the carton/case

Please provide the GTIN of the Carton/Case

Please type the GTIN (Barcode) of the Carton below. Please note this needs to be different from the EA and Multipack GTINs entered above. If you do not have GTIN allocated yet, please select 'No GTIN available' and contact your Category Manager about it.

Select or enter value

What is the Height (in millimetres) of your product's Carton?*

Please provide only the numerical value of the Height, e.g. for 140mm enter as:

140

What is the Width (in millimetres) of your product's Carton?*

Please provide only the numerical value of the Width, e.g. for 280mm enter as:

280

What is the Length (in millimetres) of your product's Carton?*

Please provide only the numerical value of the Length, e.g. for 400mm enter it as:

400

What is the Weight (in kilograms) of your product's Carton?*

Please provide only the numerical value of the Weight, eg for 9.75 kg entered as:

9.75

N.B. weights of 16 kg or higher will be flagged as overweight and will need to be reviewed.

Additional Product Details

What is the number of Cartons/Cases on a layer of your pallet (TI)?*

Please right-click and open this link in a new tab for reference on how this is measured. NB: pg. 58-59

Please type the value

What is the number of layers on your pallet (HI)?*

Please right-click and open this link in a new tab for reference on how this is measured. NB: pg. 58-59

Please type the value

What is the maximum shelf life of your product in days?*

For any products in Beer, Cider, Premix, Canned Wine, or Spirits such as Baileys that have a Shelf Life, please enter the Maximum Shelf Life in Days. If your product does not have a shelf life please type No Expiry

Is your submission considered a Hazardous or Dangerous goods?*

Please flag if the product is considered a Hazardous or Dangerous Good.

For example, if the product contains batteries, select 'Yes'

Yes

Cost Price Inputs

What is the First Cost Price? (Wholesale Price ex deductions)*

This is your First Cost BEFORE terms & Container Deposit Scheme (if applicable)

Do you have any state specific cost price deals or charges for your product?*

If selecting yes we will reach out to you to gather these when required.

Yes

I'm a New Supplier

If applicable, please provide the value of any Off Invoice $ Deals.

A $ discount applied to the carton/case before the invoice cost.

Please type the value in $AUD

If applicable, please provide the value of any Off Invoice % Deals.

A % discount applied to the carton/case before the invoice cost.

If applicable, please provide the value of any Miscellaneous $ Deals.

A miscellaneous $ deal applied to the carton/case. Calculated before invoice cost.

Please type the value in $AUD

If applicable, please provide the value of any Miscellaneous % Deals.

A miscellaneous % deal applied to the carton/case. Calculated before invoice cost.

If applicable, please provide the value of any Freight $.

An additional $ charge related to the cost of freight. Calculated before invoice cost.

Please type the value in $AUD

If applicable, please provide the value of any Freight %.

An additional % charge related to the cost of freight. Calculated before invoice cost.

If applicable, please provide the value of any Miscellaneous $ Charges.

Please type the value in $AUD

If applicable, please provide the value of any Miscellaneous % Charge Values.

If applicable, please provide the value of any Deferred Deal $.

A negotiated $ deal calculated after invoice.

Please type the value in $AUD

If applicable, please provide the value of any Deferred Deal %.

A negotiated % deal calculated after invoice.

Container Deposit Scheme Details

Is your product Container Deposit Scheme (CDS) applicable?*

Does your product have any CDS considerations?

Yes

What is the cost model used for your Container Deposit Scheme(CDS)?*

On-Invoice (ZCDO)

Deferred (ZCDD)

What is your CDS Service Cost for NSW (per Carton)?*