A company Facebook account is required in order to tag advertiser in National Jeweler promotional posts. Other social accounts are optional.

FILE FORMAT: JPG, PNG or GIF files, animation accepted; no Flash or Javascript

ANIMATED GIFS: Maximum animation length is 30 seconds.

URL: Supply the active URL where your ad should link in the same email with the ad creative.

RESOLUTION/COLOR: Image resolution must be optimized at standard screen resolution, 72 PPI; RGB color.

BORDER/TRANSPARENCY: Include single-pixel (1x1) solid color border on all four sides if transparent or white background. JPG banners must be full bleed with no transparency or background fill outside the border.

FILE FORMAT: GIF, JPG, PNG, HTML5; Third-party tags: Javascript, IFrame, Campaign Manager. No Flash.

VIDEO: Less than 1MB file, HTML5; max duration 30 seconds

(Add video to attachments for file upload)

URL: Supply the active URL where your ad should link in the same email with the ad creative.

ALT TEXT: Supply the “Alt Text” to assist visually-impaired users and comply with accessibility guidelines. This text also displays if images are disabled. 100 characters max.

RESOLUTION/COLOR: Image resolution must be optimized at standard screen resolution, 72 PPI; RGB color

BORDER/TRANSPARENCY: Include single-pixel (1x1) solid color border on all four sides if transparent or white background. JPG banners must be full bleed with no transparency or background fill outside the border.

FILES ACCEPTED: GIF, JPG, PNG, HTML5; Third-party tags: Javascript, IFrame, Campaign Manager. No Flash.

VIDEO: less than 1MB file, HTML5; max duration 30 seconds. Contact us for more information about custom video capabilities.

DIMENSIONS: 720 x 480px desktop, 320 x 250px mobile

MAX INITIAL FILE SIZE: 80K

POLITE FILE SIZE: 160K

ADVERTISER MUST PROVIDE:

ARTICLE TEXT: No word count limit. Will be lightly copyedited for National Jeweler style standards. Content will not be edited.

ARTICLE ABSTRACT (up to 140 characters)

ARTICLE IMAGE(S):

One Top Image (required). Up to two additional images, in the body of the article may be provided.

• Top Image must be 1872 x 1052 pixels (or able to be edited to those proportions). Note that Top Image will be cropped to a square for thumbnail in the news feed, the main focus of the image should be in the center.
• Other article images must be minimum of 600 pixels wide
• All images must be 72dpi and RGB
• JPG or PNG files accepted

VIDEO OPTION: Advertiser may include one embed video in the article in place of an image; must provide YouTube or Vimeo URL.

COMPANY NAME: Provide the company name as you would like it displayed

COMPANY LOGO: Must be provided as a PNG file with transparent background; 64 pixels high

COMPANY FACEBOOK PAGE: Provide URL for the company Facebook page*

*Advertisers are required to have an active business Facebook page in order to run sponsored social posts.

ADVERTISER MUST PROVIDE:

CONTENT FOR THE WEB PAGE:

1. Article Headline
2. Top image area on article page can be either a video, single image or image gallery

• If video, provide YouTube or Vimeo URL
• For single image or carousel images, they must be 1872x1052 pixels, 72dpi and RGB. Note that Top Image will be cropped to a square for thumbnail in news feed, main focus of image should be in the center.

COPY: Up to 350 words of description of company, products or services

COMPANY NAME: Provide the company name as you would like it displayed

COMPANY LOGO: Must be provided as a PNG file with transparent background; 64 pixels high

COMPANY FACEBOOK PAGE: Provide URL for the company Facebook page*

*Advertisers required to have an active business Facebook page in order to run sponsored social posts.

ADVERTISER MUST PROVIDE:

• Company name as it should appear in sponsorship credit
• Company logo as a PNG file with transparent background
• URL to link to the company website

COPY:

• Headline: 25 characters maximum
• Post Text: 125 characters maximum
• URL for ad link
• URL for company Facebook page*

*Advertisers are required to have an active business Facebook page in order to run sponsored social posts.

VISUAL ASSETS (pick one):

• Image (static, 1200 x 628 pixels)
• Video (supplied by advertiser MOV or MP4 file, 60 seconds, 2 GB maximum)
• Video Slideshow (3-10 supplied images at 1080 x 1080)
• Carousel (up to 5 images at 1080 x 1080)

SPONSOR WILL NEED TO PROVIDE:

• Company name (as it will be credited) and logo, minimum 600px wide
• Company logo as a PNG file with transparent background
• URL to link to the company website
• Banner ad: 500px wide x 130px high, and URL to link ad
• Commercial script: MAXIMUM 30 WORDS. Will be read during the live webinar - write the script as if the webinar host is reading it (use third person). Cannot imply National Jeweler or host endorsement of a product or service.
• Commercial Call to Action: Either Web Address, Phone Number, or Email. Will be read at the end of the above script.
• Company Facebook page and Instagram handle*

*Advertisers are required to have an active business Facebook and Instagram page in order to be tagged in social posts.

FILE FORMAT ACCEPTED:

PDF, compatible with Acrobat 7.0 or higher

OTHER SPECS:

• At least 300 dpi resolution
• Files saved as CMYK color (no spot colors)
• All fonts embedded
• Include crop marks on ads with bleed
• Include with disc or in body of email: name of advertiser, contact name and phone number

Company Name: As you would like it to be listed in the Advertiser Index

URL: Where you would like to link ad in digital flipbook

VIDEO URL: YouTube or Vimeo URL (Add-on Feature)

FROM LINE: Less than 32 characters

SUBJECT LINE: Less than 49 characters

HTML CREATIVE: 600px wide; links embedded; images hosted (if images cannot be hosted, an additional flat fee will be added)

TEXT COPY: Text to be used as a backup for recipients who cannot receive HTML creative

POSTAL ADDRESS: For the footer of the email

Include these details in the attachment

SEED LIST FOR TEST EMAIL: Provide email addresses of anyone who would like to see the tests for approvals/revisions

SEED LIST FOR FINAL DEPLOYMENT: Email addresses of anyone who would like to see the final mailing

SUPPRESSION/OPT-OUT FILE: For CAN-SPAM compliance

Please attach all files to the drag & drop field below. Each file must be under 30MB to attach to this form. We recommend trying to convert file(s) to a zip file to reduce the overall size of the file. For all files over 30MB, we recommend using a cloud solution to share file(s). Please grant access to ads@nationaljeweler.com to allow us to access content via Cloud services.

Company Logo (required) and Presenter Head Shot (optional)*

Please upload the Supplier Member company logo (JPG minimum 600x600px @ 72 dpi.) You may also include the presenter(s) head shots(s).

Upload a video introducing yourself and a quick overview of why the National Jeweler audience should register for your webinar, topics you'll cover, etc. Video should be between 20 seconds - 60 seconds long. https://www.dropbox.com/request/Tw6vh1QTS5NByJbhW8VH

Please check the boxes below to give National Jeweler permission to share the recorded webinar.