Like our previous events, this symposium is intended to promote scholarship in the area of OFR, bringing together scholars and practitioners to discuss cutting-edge ideas.

Given the limited number of academic presentations we can schedule, we are asking those interested in presenting to submit a brief PowerPoint proposal by December 15th.

Each proposal will be reviewed by a committee of academics who will make a decision by December 22nd.

We encourage you to submit your best frontline work, including research on service and sales across B2B, B2C, and B2G. The submissions should be in the form of max 10 PPT slides that include the following:

(1) Problem – identify the problem addressed and why it is important for OFR

(2) Approach –outline your approach (e.g., framework, research design, data)

(3) Results – highlight your key results

(4) Implications for Practice – specify how your results can help practitioners make decisions

Submissions should include the name of all coauthors and their university affiliations on the cover slide. Submission to this conference does not preclude your work from being published by any journal.

Trey Maxham jgm3w@virginia.edu Phone: 434-924-6962

Clay Voorhees cmvoorhees@ua.edu Phone: 517-648-7001