Audience Finder Survey set up request

Looking to continue collecting audience surveys through Audience Finder? Fill in this short request form and the team will get in touch to discuss getting you set up.


The core audience survey is designed to help organisations monitor key information about their audiences. Our Survey Question Dictionary contains all of the available questions for organisations based in England, and organisations based in Scotland and Wales have request forms of their own which may be accessed using the links above. Things to note:


• In line with an update to the Audience Finder service this survey will run from the date that it is set up until 31st May 2023. If you intend to use this survey retrospectively on a past financial year or towards the 23/24 reporting year, please indicate this in the Other Comments section.


• We advise that organisations should aim for around 380 responses. Results are updated once a week to the Audience Finder Original dashboard for monitoring and, when set up, you may access your raw data at any time within the survey library of Audience Finder Answers.

Please specify 'Yes' or 'No'. If 'No', please provide of the name of the organisation which will be acting as data controller on your behalf.


Request your survey

As a reminder, the free core survey questions comprise of a number of free and compulsory questions found within the Survey Question Dictionary from page 7.


To set up your survey we will need to know:

I.e. Within the question text, for example 'How likely is it that you would recommend The Red Theatre?'

More info about this may be found here. Please note that one methodology is provided free of charge, but each additional methodology requested will be costed.

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Please select the artform(s) that are relevant to your organisation's survey. This will determine the options presented to your audience/visitors within the questionnaire.

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This is your total yearly footfall or total number of tickets sold. It can be an approximate number but it is necessary for your survey set up.

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If you require more than one survey set up please inform us in 'Other comments', noting that there may be additional charges subject to requirements.

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Customise your survey

In addition to the free core questions you can choose up to 5 free Premium Questions (full list may be found within the Survey Question Dictionary from page 17).

If you are interested in adding Premium questions to your survey, please list their ID numbers below.

You can also add bespoke questions to your survey.Each bespoke question is costed. Please let us know what question/s you would like to add:


Do you have some specific needs with your survey collection? Just let us know here:


Finally to help us to provide you with the best advice please describe briefly what you hope to use this service for, e.g. general monitoring of your audiences, reporting on specific goals etc.

Completion time

Please be aware that after you submit this request form a member of our Support Team will be in touch within 2 working days to confirm the details of your survey. Occasionally our emails can end up in junk folders so please ensure you check this if you don't hear from us.


Once you have confirmed the details of the survey, you will have your survey questionnaire within 10 working days.