Web Request: Add an insight article

Web Request: Add an insight article

Adding a Featured Topics article

Request By*

Email Address*

Details of request

Desired date of publication*

Is the content gated?*

Yes - Just the PDF (primary goal is SEO, secondary goal conversions)

Yes - Fully Gated (primary goal is conversions)

Marketo Form ID

We need the form ID in order to embed the Marketo form onto the website. The deman gen team will be able to give this to you.

Are you working with the Demand Gen team to build out a campaign that will track this form?*

All forms on our website are Marketo forms. The Demand Gen team NEEDS to know when a form is being used in order to track downloads properly.

Yes

Article, webinar or page title*

Max character limit of approx. 55 (with spaces)

Article, webinar or page description*

Descriptive blurb - for website feature card: Max character count of approximately 155. Note this will also be used for the article's meta description and summary section on page.

"What You'll Learn" bullet points

List 3 short bullet points that describe what the reader will learn. Note: not applicable for gated download pages that just contain a short summary.

Featured Insights

Provide a list of URLs for up to 4 articles that you would like to feature in the right sidebar. This is recommended for Featured Topics articles.

Featured topic tag*

Only one can be selected as the primary featured topic. If you want this to also be tagged to a secondary featured topic, please make a note of that in the "Any additional notes" field below.

Select or enter value

Pillar tag

Select

Primary theme tag

Select

Secondary theme(s)

Select

Clusters

Select

Personas

Select

Funnel

Select

Related capability tag

Select or enter value

Function tag(s)

Select or enter value

Industry tag(s)

Select or enter value

Preferred URL for Page

If left blank, the URL will be the same as the article title

Have you attached images for the article?*

If yes, please upload in the File Upload field below. If no, we will source the images, which takes an extra 3 business days. The 3 sizes needed for the standard Featured Topic article are: desktop & mobile: 310 x 580; feature: 375 x 300; social media: 1200 x 627

Yes

Will you have a "Listen to this Article"?*

If yes, attach an .mp4 audio file to this form

Select or enter value

Author(s) of the article

List authors/experts that should be displayed on the page. Please confirm that the authors have an active bio on kornferry.com. If not, we will not be able to add them to the article. Leave blank if there is no author.

Any Additional Notes/Comments

File Upload

Please upload the page assets - Word doc, PDF, images, screenshots, etc. **If you are uploading a PDF make sure the file name only contains letters, numbers, dashes and underscores. NO special characters ("&" "," "?" etc.) and NO blank spaces.

Drag and drop files here or

Send me a copy of my responses

Privacy Notice|Report Abuse