Life Instyle - New Breed Scholarship Melbourne 2025

Life Instyle - New Breed Scholarship Melbourne 2025

Life Instyle presents: The New Breed Scholarship, an award program designed to support up and coming designers as they take the leap into wholesale. One lucky young brand will receive an envious prize package valued at over $10,000, including a stand package at the upcoming Life Instyle Melbourne event in 2025.

Who is eligible?

Open to Australian and New Zealand businesses only
Business must be within its first 3 years of trading
Never exhibited at Life Instyle before
Must be the designer – cannot be an importer/distributor
Products must fit into one of the Life Instyle product categories

What will the judging panel be looking for?

Creativity
Innovation
Quality
Presentation
Market readiness

Applications close COB Thursday 3 April 2025

Best of luck!

1. Business Details

Business Name*

ABN (Australia Businesses only)*

Year Established*

Website*

Instagram*

2. Key Contact

Name*

Address*

City/Town*

State*

Postal Code*

Country*

Email Address*

Phone Number*

3. Please select the product category which best describes your product/range:

Product Categories*

Art

Babies & Newborn

Beauty & Grooming

Body, Bath & Fragrance

Books & Stationary

Cards, Wrap & Celebration

Education

Fashion & Accessories - Kids

Fashion & Accessories - Men

Fashion & Accessories - Women

Food & Beverage

Furniture & Lighting

Gadgets & Tech

Health & Wellbeing

Holiday & Special Occasions

Homewares

Jewellery

Kitchen & Dining

Licensed Product

Novelty

Nursery

Outdoor & Garden

Pets

Retail Solutions

Souvenirs

Toys & Games

Travel

4. Please give a brief description of your brand/products and what makes you unique?

Brief Description:*

5. What is your brand culture/aesthetic and target audience? (ie consumer and retailer)

Brand Culture/Aesthetic and Target Audience:*

6. Where and how is your product produced?

Don’t forget to mention any special attributes like sustainable and ethical practices.

Product Production:*

7. Is your product ready to scale for wholesale? If not, where are you in this process?

Ready to Scale for Wholesale:*

8. What have been your biggest wins/milestones so far?

E.g. getting stocked in a wish list retailer, being featured in a publication, growing your following etc.

Wins/Milestones:*

9. What would you like to achieve most from participating at Life Instyle Melbourne?

Goals:*

10. Please upload any supporting documentation

Such as Look Books and Catalogues which help demonstrate your product and brand aesthetic.

File Upload*

Drag and drop files here or

11. Terms & Conditions

I give permission for Life Instyle and the associated scholarship partners, to contact me on the details listed above in regards to my application and future Life Instyle events.

Terms & Conditions*

Yes

No

Send me a copy of my responses

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