Major Event Grant Application
Download here:
https://bit.ly/47DcgNI
(event planner)
(type "N/A" if this does not apply to you)
(type N/A if venue has not yet been secured)
If funding is provided to the event by Gulf Shores | Orange Beach Sports & Events, the event planner must only promote accommodations in the Gulf Shores and Orange Beach lodging district
(type "N/A" if you have not contacted any lodging providers)
Please include:
Various media coverage and minimum attendance requirements must be met corresponding with the grant level as follows:
Major Event Grant I (up to $200,000 cash and up to $50,000 promotion/advertising)
Coverage: Nationally televised live
Minimum attendance: 10,000
Major Event Grant II (up to $50,000 cash and up to $20,000 promotion/advertising)
Coverage: National TV component, streaming national outlet or large marketing component (national talent i.e. major influencer, blogger, concert, entertainment or network star)
Minimum attendance: 5,000
Major Event Grant III (up to $10,000 cash and promotion/advertising)
Coverage: Non-paid local or regional media
Minimum attendance: 2,500
All financial grants will be awarded after the event and upon confirmation of the above requirements. In-kind grants will be awarded based on the previous year event’s room night history and fulfillment of obligations by the event planner.
(select all that apply)
(print media, radio, TV, social media, etc.)
(ex: CBS Sports, Netflix, ESPN, local affiliates, etc.)
https://www.gulfshores.com/sites/default/files/2023-02/2023%20Sports%20%26%20Events_Major%20Events_Marketing%20Support%20Levels.pdf
https://www.gulfshores.com/sites/default/files/2023-02/Event%20Promotion%20Checklist.pdf
Gulf Shores | Orange Beach Sports & Events is able to provide grants to events because of our sponsors. GSOB Sports & Events requests representation at each event through signage, tables, in-advance social media, etc. Additionally, we will sometimes pass these opportunities on to our sponsors, allowing them recognition at such events.
(select all major event sponsorship opportunities for GSOB Sports & Events to utilize)
Please complete the attached W-9 form. ATTACH W-9
All grants are reviewed, scored and approved prior to the event on a point-based system but are awarded on a performance basis. Grant approval and grant funding may not equal the same amount.
At all events sponsored by Gulf Shores | Orange Beach Sports & Events either by in-kind contributions or cash-only, event-specific sponsors or GSOB Sports & Events sponsors may be promoted or be present on site. Bringing outside sponsors to the event or promoting within the event could reduce GSOB Sports & Event’s sponsorship of the event.
Grant funding will be awarded once the event is complete, room night forms have been verified, room forms have been returned, and a W-9 form is on file.
By typing your full name here, you are acknowledging all information included on this form is up-to-date and accurate